國際商業管理碩士學位學程

教學目標
Critical thinking from the humanities can seem at odds with technological and business development. The purpose of this course is to provide a space for fruitful dialogues, empowering the young generation of business elite. Students will investigate innovative strategies through which an individual or a business might have a positive impact on difficult social issues. They will learn to present their case persuasively, and perhaps have a real contribution by sharing their ideas in a local educational context.

授課形式
理論講述與討論-30.00%;個案分析或作品賞析-30.00%;專題實作與報告-40.00%;田野調查-0.00%;實驗-0.00%;其他-0.00%

課程內容與進度
Topics: issues related to SDGs, including education, environment, gender equality, poverty, healthy, responsible consumption and production, etc.
Each topic will proceed by 1) Issues (problems and human impacts). 2) Strategies (possible solutions). 3) Case Studies (examples of individual or business actions). Design a workshop to share the result with local school children, contributing to international SDGs education.

教科書/參考書
Handouts or study guides from E-learning.

評分標準
Participation and class discussion 40%
Presentation 30%
Workshop 30%

學分數
3

授課時數(周)
3

開課班級
M10835

修課人數
4

教學目標
Understanding the basic ideas and models of social enterprises. Students will be able to complete a small scale social entrepreneurship project through completing chapter assignments and gain relevant knowledge of starting and managing a social enterprise.

授課形式
理論講述與討論-20.00%;個案分析或作品賞析-10.00%;專題實作與報告-70.00%;田野調查-0.00%;實驗-0.00%;其他-0.00%

課程內容與進度
週數 日期 進度安排 1 2/24 Introduction 2 3/3 Chapter 1 Introduction 3 3/10 Assignment presentation 4 3/17 Chapter 2 Characterizing Your Challenge 5 3/24 Assignment presentation 6 3/31 Chapter 3 Co-creating with the Community 7 4/7 Assignment presentation 8 4/14 Chapter 4 Deigning Your Solution 9 4/21 (Midterm exam) 10 4/28 Assignment presentation 11 5/5 Chapter 5 Market Strategy 12 5/12 Assignment presentation 13 5/19 Chapter 6 Delivering Your Solution 14 5/26 Assignment presentation 15 6/2 Chapter 7 Measuring Impact 16 6/9 Assignment presentation 17 6/16 Chapter 8 Completing the Business Model 18 6/23 Assignment presentation + Final presentation

教科書/參考書
Introduction to Social Entrepreneurship, Teresa Chahine, Taylor & Francis.

評分標準
Individual presentations 100% 　　

學分數
3

授課時數(周)
3

開課班級
M10935

修課人數
5

教學目標
Traditional business partnerships are changing in response to technology advancements and business innovations. With network connectivity, supply chain integration is the core strategic competence that enables many companies to act as one. A supply chain represents the cross-functional integration of activities that cross the borders of individual companies. This feature is very important in many industries, because many firms must collaborate intensively throughout a project lifecycle. The issues involved in selecting e-supply chain partners extend beyond choosing a trading partner or a contractor and must include configuring the business-to-business inter-enterprise processes (or ERP deployment) among partners. All of the issues will be lectured in the class. The goal of the class is to give students a clear view of SCM and help them to analyze and develop a SCM. This course helps students to achieve the following core competencies: Basic ability in English Based management ability Decision-making and problem-solving Application integration and system development capabilities Information using force and sense of knowledge Career-oriented professionals Language ability in conjunction with international practices Innovative thinking and active learning ability Ability in scientific problem-solving approach This course helps students to achieve the following literacy : Information literacy and information ethics Social ethics and world citizenship Contemporary thinking and international perspective Responsibility for social care and world citizenship Contemporary thinking and international perspective

授課形式
理論講述與討論-40.00%;個案分析或作品賞析-20.00%;專題實作與報告-20.00%;田野調查-5.00%;實驗-0.00%;其他:special issue/case practices-15.00%

課程內容與進度
1. Introduction to Supply Chain Management, Enterprise Resource Planning, concept, and their evolutions. 2. Porter Value Chain, Value Chain Management, SRM, SCM, CRM, ERP etc. 3. Supplier Relationship Management, Procurement Management, and Sourcing. 4. Collaborative Product Development and Supply Collaboration. 5. Logistics and Transportation Management) 6. Service Quality and Customer Relationship Management 7. Green Supply Chain Management (RoHS, Recycling) 8. the AI, IoT in smart manufacturing scheme

教科書/參考書
Textbooks/Reference Materials 1. Supply Chain Logistics Management by Bowersox, Closs, Cooper Mc Graw-Hill 2. B2B Application Integration (David S. Linthicum/Addison Wesley) Rel. 1.Design & Managing the Supply Chain (David Simchi-Levi/Mc Graw -Hill) 2.Class handouts

評分標準
1. Class participation 2. Case study and Presentation 3. Midterm and Final 4. Group project (pending).

學分數
3

授課時數(周)
3

開課班級
M10933

修課人數
8

教學目標
Students are expected to know what enterprise information and knowledge system (EIKS), why EIKS, and how EIKS, specializing on the management use. Knowledge about how to develop a research proposal for the management use of EIKS is also covered (e.g. IS/KS used in marketing or IS/KS used in creation)

授課形式
理論講述與討論-50.00%;個案分析或作品賞析-0.00%;專題實作與報告-50.00%;田野調查-0.00%;實驗-0.00%;其他-0.00%

課程內容與進度
(Tentative)

Week #1: Instruction to the course/Q&A
Week #2~5: Fundamentals of management of enterprise information and knowledge systems
Data, Information, and Knowledge (reading article)
Information and knowledge technology (IT&KT)
Information and knowledge systems (I&KS)
Management of I&KS
Article selection
Week # 7~8: Presentation and discussion of articles selected
Week # 9: Midterm exam.
Week # 10: Answering to midterm exam questions
Week # 11: Mini case sharing, presentation, and discussion
Week # 12: Mini case sharing, presentation, and discussion
Week # 13~14: Concepts sharing of academic theory in I&K management context
Week # 15~17: Presentation and discussion of theory selected
Week # 18: Final exam.


教科書/參考書
1. Laudon, K.C. & Laudon, J.P. (2017) Management Information Systems, New Jersey: Pearson Education, Inc. (for information management)
2. Probst, G., Paub, S. & Romhardt, K. (2000), Managing Knowledge – Building Blocks for Success, New York: John Wiley & Sons, Ltd. (for knowledge management)
3. Elias M. Awad & Hassan M. Ghaziri (2004), Knowledge Management, New Jersey: Pearson Education, Inc. (for knowledge management)
4. http://www.systems-thinking.org/kmgmt/kmgmt.htm#anex (for knowledge management)
5. Wikipedia- information system (http://en.wikipedia.org/wiki/Information_system) Wikipedia- knowledge management (http://en.wikipedia.org/wiki/Knowledge_management)


評分標準
- Presence, reading and discussion & participation (20%)
- Midterm (20%)
- Report and presentation for selected theories, articles and cases (40%)
- Final report (20%)


學分數
3

授課時數(周)
3

開課班級
M10835

修課人數
9

教學目標
This course aims to focus on global business level marketing strategy, specifically, an examination of the global marketing-related issues and solutions to problems arising from the need to market products or services in a competitive international business environments. Many cases will be discussed throughout the course to understand the difference aspects and topics related to marketing in international context.

授課形式
理論講述與討論-35.00%;個案分析或作品賞析-35.00%;專題實作與報告-30.00%;田野調查-0.00%;實驗-0.00%;其他-0.00%

課程內容與進度
Course introduction and housekeeping issues Overview and Global Economy Factors in Global Marketing Social and Political Factors in Global Marketing Cultural differences in Global Marketing Global Markets and Buyers and Global Marketing Research Developing a Global Mindset and Global Marketing Strategies Guest Speaker Talk (the date may be changed) Global Market Entry Strategies Developing Global Marketing Strategies:Global Product Strategies and New Product Developments (Product) Global Service Strategies Pricing Issues in Global Marketing (Price) Pricing Issues in Global Marketing (Price) Global Communications and Advertising Strategies (Promotion) Part I Global Communications and Advertising Strategies (Promotion) Part II Planning and Controlling Global Marketing Course wrap-up

教科書/參考書
1. Cateora, P. R., Graham, J. L., and Gilly, M. C. (2020), “International Marketing,” 18th edition, McGraw Hill

評分標準
20% Movie reflection/ Case analysis insight report 30% Final project presentation and report 30% In-class case and chapter presentations 20% Attendance and Participation

學分數
3

授課時數(周)
3

開課班級
M10836

修課人數
6

教學目標
This course is designed to provide further understanding of the concepts of financial management, and to develop the usage of some tools to assist in the application of concepts. The primary focus will be on corporate investment, financing decisions, and multinational financial management. The course includes discussions of investment and financing decisions, valuation techniques, corporate control, corporate risk management policies, and multinational risk management. Through the lectures and discussions, students will develop skill in recognizing business problems in which financial theory is applicable and develop competencies in applying financial theory to corporate decision-making.

授課形式
理論講述與討論-90.00%;個案分析或作品賞析-0.00%;專題實作與報告-10.00%;田野調查-0.00%;實驗-0.00%;其他-0.00%

課程內容與進度

Course Outline:

 

Week	Date	Topic	Required Reading
1	02/22 - 02/26	Introduction to Corporate Finance	Chapter 1
2	03/01 - 03/05	Holiday
3	03/08 - 03/12	Financial Statements and Cash Flow	Chapter 2
4	03/15 - 03/19	Financial Statements Analysis and Financial Models	Chapter 3
5	03/22 - 03/26	Discounted Cash Flow Valuation (Quiz 1)	Chapter 4
6	03/29 - 04/02	Interest Rates and Bond Valuation	Chapter 5
7	04/05 - 04/09	Holiday
8	04/12 - 04/16	Interest Rates and Bond Valuation (Quiz 2)	Chapter 5
9	04/19 - 04/23	Midterm Exam  01:10 – 04:00PM, (04/19/2021) Monday
10	04/26 - 04/30	Stock Valuation	Chapter 6
11	05/03 - 05/07	Net Present Value and Other Investment Rules	Chapter 7
12	05/10 - 05/14	Net Present Value and Other Investment Rules	Chapter 7
13	05/17 - 05/21	Making Capital Investment Decisions (Quiz 3)	Chapter 8
14	05/24 - 05/28	Risk and Return: Lessons from Market History	Chapter 10
15	05/31 - 06/04	Return and Risk: The Capital Asset Pricing Model (CAPM)	Chapter 11
16	06/07 - 06/11	Risk, Cost of Capital, and Valuation (Quiz 4)	Chapter 12
17	06/14 - 06/18	Holiday
18	06/21 - 06/25	Final Exam  06/21/2021

** The above is tentative course schedule.  Hopefully, we will get through all the listed topics.

教科書/參考書
Corporate Finance: Core Principles and Applications by Stephen A. Ross, Randolph W. Westerfield, Jeffrey F. Jaffe, Bradford D. Jordan, McGraw Hill Education, ISBN-13: 9781260571127, ISBN-10: 1260571122華泰代理

評分標準

Course Evaluation Process:

 

Grading:   

Your final grade will be based upon your performance on two exams and a project.  One is midterm exam, which will be given in the middle of the semester, and a comprehensive final exam will be given during the final exam week.  All grading is done on a percentage basis. 

Midterm Exam                               25%

Final Exam                             25%

Quizzes                            20%

Assignments                           20%

Attendance                            10%

 

All grading is done on a percentage basis.  However, each exam might be curved.

 

Exams and Quizzes:

 

Midterm and Final Exams

All exams are closed book exams.  The material covered for the midterm exams will be announced in class.  The final exam will cover all material covered in class after the midterm exam.  The practice exam for each exam will be posted on my webpage before the exam.  All examinations will include only material covered in class, and will be of the closed book type.  Examinations will be composed of multiple choice, problems and essays.  The particular format will be indicated prior to the exam.  There is no make-up exam.  If an emergency or illness should force you to miss an examination, contact me before the exam to make alternative arrangements.  If we do not discuss the situation before the exam date, no make-up will be given.

Exam notes:

Given that a financial calculator is mandatory, there is no sharing of calculators.  Any sharing of calculators during the exam will be considered cheating.

Quizzes

In order to motivate the students, there will be four quizzes in class. The quizzes will be noticed in advance in class. Each quiz is worth 100 points. Quizzes will be held around 30 minutes during the class. The average point of two quizzes is the final grade of the quizzes. The final grade of the quizzes is 20% of the semester final grade.  

Assignments

Because of the pandemic of COVID-19, there are some students unable to attend the class in the physical classroom in the first couple weeks. Therefore, the first two quizzes are converted into take-home assignments. Furthermore, to assist the students having better understanding the lecture materials, the instructor will also assign couple questions and problems after covering 1-2 chapters. The due date for submitting the assignment is the class meeting time of the following week. No grade for the late submission. 

Attendance Policy:              Students are encouraged to attend the class.  Students are fully responsible to being in the class.  Students are fully responsible for the materials that had been taught in the class.  Attendance accounts for 10% of the final grade.

Academic Dishonesty:         No cheating is allowed during the exam.  Copying projects is also considered for cheating. 

Important dates

 

Midterm Exam          01:10 – 04:00 PM, 04/19/2021, Monday Week 9

Final Exam:                       01:10 – 04:00 PM, 06/21/2021, Monday Week 18

 

Quiz 1                         01:10 – 04:00 PM, 03/22/2021, Monday Week 5

Quiz 2                         01:10 – 04:00 PM, 04/12/2021, Monday Week 8

Quiz 3                         01:10 – 04:00 PM, 05/17/2021, Monday Week 13

Quiz 4                         01:10 – 04:00 PM, 06/07/2021, Monday Week 16

 

Important note: There is no makeup exams.  If you miss an exam for an excused reason, you must contact me before the exam in order to be excused.  There are no exceptions to this rule.  I will determine excusable absences.

 

學分數
3

授課時數(周)
3

開課班級
M10935

修課人數
10

教學目標
The course is in two parts. Part 1 introduces mathematical techniques which are used in finance, economics and management. Applications of several techniques, such as linear programming problems and VaR, will be provided. Part 2 is an introduction of basic ideas concerning statistics. We study probability distributions, hypotheses testing, and regression analysis. Working problems is very important when we learn statistics. Therefore, students will practice the assigned exercises in the class.

授課形式
理論講述與討論-100.00%;個案分析或作品賞析-0.00%;專題實作與報告-0.00%;田野調查-0.00%;實驗-0.00%;其他-0.00%

課程內容與進度
Professor Wen-Kai Wang (12 weeks):
1. Linear Equations and the Method of Least Squares
2. Calculus Review
3. Optimisation Problems
4. Probability Theory
5. Value at Risk
6. Maximum Likelihood Estimation

Professor Wan-Ru Yang (6 weeks):
Date Topics
5/18 Sampling distribution
5/25 Estimation and confidence interval
6/1 Testing hypothesis for a single sample
6/8 Correlation and regression
6/15 Correlation and regression
6/22 Final exam

教科書/參考書
Professor Wen-Kai Wang (12 weeks):
Lecture notes will be offerred.

Professor Wan-Ru Yang (6 weeks):
Statistical Techniques in Business and Economics 8th edition by Lind, Marchal and Wathen

評分標準
Professor Wen-Kai Wang (12 weeks):
1. Midterm Exam (30%)
2. Project (25%)
3. Quizzes (15%)

Professor Wan-Ru Yang (6 weeks):
Final Exam: 30%.
The final exam is a closed book test. The students are not allowed to make up the missed final exams.

學分數
3

授課時數(周)
3

開課班級
M10835

修課人數
12

教學目標
Deepening students' learning experience by taking students through various academic related seminar and workshops. In particular, related dicusssion will focus on the theory, development and experience related to social enterprise,social business and soical entreprenurship.

授課形式
理論講述與討論-30.00%;個案分析或作品賞析-30.00%;專題實作與報告-40.00%;田野調查-0.00%;實驗-0.00%;其他-0.00%

課程內容與進度
IMBA Seminar II Course Outline Course Schedule: Class 1: Introduction/ Video on Maker Documentary Class 2: Business Idea Proposal You will be required to propose at least three business ideas with regard to starting your own business in either Taiwan or your home country. Presentations need to include the following items: 1. What is the main product/ service you are offering? 2. What is/are your target customer group/s? 3. Why do you think it will turn into a good business? 4. Who are your main competitors? 5. How much money do you need to start this business? Class 3: Learning and writing “Business Model Canvas” You will learn how to use the basic format of Business Model Canvas” and apply it to your business ideas. Class 4: Learning and writing Business Plan You will learn how to write a business plan so that your business ideas will be more realistic and feasible. Class 5: Movie appreciation Class 6: Final Proposal Course Evaluation: Attendance 10%; Written Business Plan+ Business Model Canvas (60%); Final Proposal (20%); Reflection of Movie Appreciation (10%)

教科書/參考書
(no)

評分標準
Course Evaluation: Attendance 15%; Business Idea Presentation 15% Written Business Plan+ Business Model Canvas (40%); Final Proposal (20%); Reflection of Movie Appreciation (10%)

學分數
1

授課時數(周)
1

開課班級
M10835

修課人數
9